You can now connect your Stripe account directly to Grawt — no third-party tools needed. Instantly trigger workflows when a payment is made or refunded, allowing you to tag buyers, send follow-ups, or unlock content without lifting a finger.

Whether it’s a full refund, partial refund, or new customer sale, Stripe events are now workflow-ready inside Grawt.

Just connect your Stripe account and turn your payment activity into smart, hands-free automation.

You can now natively connect your Gumroad account to Grawt — no Zapier or third-party tools required! Sell digital products, courses or coaching sessions on Gumroad and automatically send those buyers into Grawt as leads. Once integrated, you can trigger workflows when someone makes a purchase or requests a refund — perfect for tagging buyers, delivering content, or sending follow-up emails. Best part? It takes less than a minute to set up!

Creating multiple versions of your lead magnets just got a whole lot easier. You can now duplicate any lead magnet instantly — saving time when testing variations or building similar lead magnets. No need to start from scratch every time. Whether you're refining headlines, offers, or targeting, this update helps you move faster, saves time and stay consistent with your designs.

We're excited to announce powerful new triggers for Grawt Workflows that connect directly to your payment platform. Now you can trigger workflows the moment a customer makes a purchase or receives a refund.

Why This Matters:

For Product Sales

• Transform one-time buyers into loyal customers with automated post-purchase sequences:
• Send personalized thank you emails with onboarding instructions
• Deliver exclusive bonus content or complementary resources
• Schedule follow-up emails for upsells and cross-sells
• Collect feedback and reviews at optimal timing

For Refund Management

• Turn refunds into relationship-building opportunities:
• Send empathetic follow-up emails to understand concerns
• Offer alternative products that might be better fits
• Provide helpful resources to retain the relationship
• Gather valuable feedback for product improvement

Payment Platforms:

Gumroad Integration

• Sale Trigger: Automatically start workflows when customers purchase your products
• Refund Trigger: Launch specific sequences when refunds are processed

Stripe Integration

• The same powerful triggers are available for Stripe transactions, giving you complete coverage across payment platforms.

Key Benefits:

• Instant Automation: Workflows trigger the moment transactions complete - no delays, no manual work.
• Personalization: When customer purchases a connected product they are automatically added as lead and you can access their data in emails such as first name, last name, and email to create highly relevant email sequences.
• Revenue Recovery: Use refund triggers to potentially win back customers or gather insights.
• Analytics: Whenever a purchase or refund happens we record it in our Analytics system, so you could see in the Analytics dashboard or individual leads detail page under leads activity.

We’ve rolled out several enhancements to make your experience with Grawt smoother, faster, and more reliable. Here's what's new:

• Updated Branded Logo: We've improved the look of Grawt’s branded logo across emails and pages. This visual fix also helps reinforce your referral link when branding is enabled.
• Broadcast Button UI Fix: Previously, the “Schedule” and “Send Now” buttons in Broadcasts caused confusion due to inconsistent behavior. We've resolved this to make scheduling your emails more intuitive.
• Lead Search Filter Fixed: Search filters would break when leads had no tags assigned. This is now fixed — your lead filters will work as expected in all cases.
• SEO Indexing and Meta Description Value Bug Resolved: There was an issue where SEO indexing and meta description settings weren’t saving correctly, which has now been resolved.
• Improved Search Engine Visibility Checkbox Logic: We’ve adjusted the logic of the “Search Engine Visibility” checkbox to match user expectations, making the setting easier to understand and manage.
• Broadcasts are Now More Accurate, Faster, and Inbox-Friendly: We’ve fixed stat inaccuracies, made analytics load up to 10x faster, and added behind-the-scenes filters to boost inbox delivery. Now your broadcasts not only reach more people — they also give you data you can trust.

Our SEO settings just leveled up. You’ve always been able to set your Meta Title — but now, you get full control with:

• Meta Description support for richer search snippets
• Page Visibility Control to tell search engines exactly what to index
• A real-time preview so you can see how your page appears in Google before hitting publish

Whether you're optimizing for visibility or fine-tuning metadata for performance, this upgrade gives you everything you need — with zero guesswork and zero clutter.

Previously known as Open Graph, our Social Sharing feature was limited — but not anymore.

Here’s what’s new:

• Upload a custom preview image for perfect social thumbnails
• Customize titles and descriptions with ease
• Instantly preview how your link will look across platforms

It’s never been easier to control how your content appears on social.

Let’s be honest — our old custom code box was functional, but basic.

Now you have:

• A sleek code editor with syntax highlighting
• Insert code snippets into the head or body with precision
• Cleaner layout to manage scripts, analytics, embeds & more

Whether you’re adding tracking codes, scripts or any custom CSS, this is the smoother, smarter way to do it.

You can now redirect visitors from any landing page to a URL of your choice — for example redirect them from yourdomain.com to yourdomain.com/offer and when you have new offer in future, just update the redirection...this way you always show your latest offer.

It is just one example...you have unlimited choices, whether it’s a thank-you page, product offer, seasonal promo, or external site, this feature gives you full control over the post-click journey — no more workarounds or manual hacks. It’s perfect for guiding traffic through funnels, tracking conversions more accurately, and creating smooth, dynamic user flows.

Building complex workflows often involves repeating similar steps with small changes. Previously, you had to recreate each step manually — a tiring and time-consuming process. Now, you can quickly duplicate any workflow step, make adjustments, and move faster.

This is especially helpful for long email sequences, multi-step triggers, or automations where the same action needs to be repeated with slight variations. You can now build powerful workflows in a fraction of the time — with less effort and fewer errors.